Our Story and Beliefs

Our Story

Our story doesn’t begin in a café. It begins in the heart of Georgia - a land of fierce hospitality, ancient traditions, and flavors that are anything but shy. Our journey is one of care, exploration, and a little bit of rebellion.

We fell in love with the boldness of Georgian culture, but our curiosity pushed us outward. We chased the global coffee revolution, from the legendary specialty coffee houses to the pioneering micro-roasteries all over the world. With that knowledge, we returned home, not to imitate, but to innovate. Our mission became clear: to fuse the world’s most advanced roasting techniques with the untamed spirit of Georgia.

This is where our adventure truly begins. At Shavi, we roast to challenge, to surprise, and to create an unforgettable experience. Our profiles are intentionally bold, our bean selection is adventurous. We seek out rare lots, experiment with unconventional methods, and celebrate the wild, complex flavors that other roasters might shy away from.

For us - coffee is a tribute to the boldest among us: the farmers who cultivate extraordinary beans against all odds, the roasters who unlock their potential, and the baristas who craft the final experience. We are proud to be their partners, sharing their stories and celebrating their artistry in everything we do.

Shavi is more than just our name—it’s our promise. It’s the Georgian word for ‘black,’ representing the depth, intensity, and pure potential waiting in every bean. We invite you to join our journey, to explore the edge of what coffee can be, and to share a cup that is as bold and full of character as the place we call home.

 

What we believe in:

People First, Always. Coffee is a human story. From the farmers who nurture the beans to the people who savor each cup, we’re committed to celebrating every hand and heart involved in the journey.

Craft in Every Detail. Like fine wine or craft beer, we see coffee as an art. Each bean is intentionally selected and roasted to highlight its most expressive and flavorful potential.

The Journey Matters. We value every step—from the first harvest to the final pour. Our partnerships are built on shared dedication to quality, transparency, and constant refinement and improvement at every single step.

Connection Through Coffee. Great coffee connects. Our goal is to build bridges: between specialty coffee and local gastronomy, between our roastery and your home, and between people who love coffee.

Our Invitation: Join us on our mission to discover and celebrate the world’s finest specialty coffees—one meaningful cup at a time.